VergeSense
Services —
Brand Identity
Art Direction
Packaging
Website Design
A modular design system for a company that embraces transformative workspaces.
VergeSense is a software-as-a-service company that develops artificial intellegence-powered workplace sensors that help businesses better understand how their office spaces are being utilized.
In partnership with the team at West, I was tasked to develop a visual identity that reflects VergeSense's innovative approach to understanding physical spaces.
The modular identity is inspired by familiar geometric shapes. Both the symbol and the wordmark are contained in squares, allowing for and endless number of variations in shapes. The identity extends to a pattern and a series of graphic elements based on the same principles.
A modular design system for a company that embraces transformative workspaces.
VergeSense is a software-as-a-service company that develops artificial intellegence-powered workplace sensors that help businesses better understand how their office spaces are being utilized.
In partnership with the team at West, I was tasked to develop a visual identity that reflects VergeSense's innovative approach to understanding physical spaces.
The modular identity is inspired by familiar geometric shapes. Both the symbol and the wordmark are contained in squares, allowing for and endless number of variations in shapes. The identity extends to a pattern and a series of graphic elements based on the same principles.
Credits —
Creative Direction: Felicia Reyes
Strategy: Brandon Hightower
Design: Alexandra Camacho
© 2021 Alexandra Camacho